Employee Value Proposition (EVP)

The EVP is the employer's value promise – what employees get for what they give.

The Employee Value Proposition (EVP) is the sum of tangible and intangible value an employer offers – foundation for employer branding and recruiting.

Dimensions

Compensation & benefits
Career & development
Culture & values
Work environment (incl. hybrid & equipment)
Purpose

Creation

Interviews, persona workshops, competitive scan. Be evidence-based, distinct, credible.

Activation

Consistent across job ads, career site, onboarding, employee experience.

Related terms

HR Glossary
Employee Engagement
Employee engagement measures emotional commitment – a key driver of productivity and retention.
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HR Glossary
Employee satisfaction in hybrid working models
With the rise of hybrid working models that combine both on-site and remote working, it is more important than ever to ensure employee satisfaction.
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HR Glossary
Employer Branding
Employer branding makes a company attractive to current and future employees – authentically and distinctly.
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HR Glossary
Ergonomics
Ergonomics is the science of optimising work design to promote health, well-being and productivity. It encompasses both physical aspects, such as adapting furniture and equipment, and psychological factors, such as avoiding excessive demands. In the office, height-adjustable desks, ergonomic chairs, optimised screen positions and regular exercise are essential. Ergonomics also plays a key role in the home office, and companies should offer support in this area. In production and logistics, ergonomic adjustments help to minimise physical strain. Digitalisation enables new approaches, such as adaptive furniture and wearables. Legal requirements such as the Occupational Health and Safety Act oblige companies to comply with ergonomic standards. Well thought-out ergonomics not only improve the health of employees, but also their satisfaction and efficiency.
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Employee Value Proposition (EVP)

Dimensions

Creation

Activation

Further reading

People also ask

May the employer inspect the home workstation?

How large should the home office budget per employee be?

What happens to home office equipment when someone leaves?

What is the difference between home office, telework and mobile work?

Related terms

Employee Engagement

Employee satisfaction in hybrid working models

Employer Branding

Ergonomics

Ready for the future of work?